TBHF social campaign challenges popular perception of refugees

SHARJAH, The Big Heart Foundation, TBHF, a Sharjah-based global humanitarian organisation dedicated to helping refugees and people in need worldwide, has launched a social media campaign with the hashtag #NotANumber.

The campaign aims to drive a change in people’s perception about refugees � to stop seeing them as a community defined by a ‘number’ or a socioeconomic pressure on host nations, instead seeing them as individuals with aspirations and talents similar to those of non-refugees.

The campaign coincides with TBHF’s preparations to host the third edition of the Sharjah International Award for Refugee Advocacy and Support, organised in collaboration with the United Nations High Commissioner for Refugees (UNHCR). It shares the award’s goal in paying tribute to individuals and organisations who have made positive changes in the lives of refugees or the internally displaced.

Regarding the campaign, Mariam Al Hammadi, Director of TBHF, said, “The campaign is addressing a burning issue, trying to change existing perceptions about refugees; and reminds us to address the way we look at them. One should never forget that a refugee is someone who has been forced to abandon their home and flee their country. These are people with education and skills, who can tremendously benefit host communities. Not only that, their first-hand experiences in building lives in foreign lands are valuable lessons for us as we try to devise the most appropriate solutions for the refugee problem.”

#NotANumber features success stories of refugees who live and work in Lebanon, Germany and Malaysia. In these personal accounts, one sees the pride and confidence of these strong individuals, who have not given up on their dignity or their hope for a secure and a stable future.

Source: Emirates News Agency