Daily Archives: September 18, 2018

INVNT Appoints Director of PR and Marketing

The agency, which is independent once more, brings function in-house

NEW YORK, Sept. 18, 2018 /PRNewswire/ — INVNT, a global live brand storytelling agency, announces the continued expansion of its team with the appointment of Brea Carter to the newly created role of Director of PR and Marketing.

INVNT Director of PR & Marketing Brea Carter

Based out of INVNT’s Sydney office, which was launched in April this year, Carter will be responsible for leading the company’s PR and marketing efforts on an international scale. Working in close collaboration with INVNT’s CEO, Scott Cullather and the agency’s growing number of offices in North America, EMEA and APAC, she will be responsible for driving awareness of the agency’s unique service offering and approach, its award-winning client work, and tribe of talented INVNTrs.

A passionate marketer with a firm understanding of the live space, Carter has worked as a journalist in London, where she reported on the event and experiential marketing sectors, and also brings agency-side experience gained within the industry to the role. It is this unique background that makes her perfectly placed to identify and devise compelling story angles, liaise with media, and manage the execution of INVNT’s marketing efforts globally.

Commenting on the agency’s latest appointment, Scott Cullather, CEO, INVNT said: “We’re incredibly excited to have Brea join our tribe, and to be bringing this role in-house. More and more of our clients are looking to us to strategize and deliver unexpected and unforgettable experiences for them around the world, and this new global role represents another step forward in INVNT becoming the best live brand storytelling agency in the world.

“At INVNT our mantra is ‘challenge everything’ and I have no doubt that Brea will do just that as she collaborates with our tribe and our valued partners to share INVNT’s stories, and those of our clients.”

About INVNT

Founded in 2008 by Scott Cullather and Kristina McCoobery, INVNT was created to be the best live brand storytelling agency in the world. The company’s “challenge everything” positioning statement helps clients including PepsiCo, Samsung, Merck, General Motors, Subway and ESPN to share brand stories that are on brand and on message, yet disruptive and therefore stick and spread. “The tribe” is INVNT’s diverse, talented and creative team behind the stories and brand experiences that people just can’t stop talking about. INVNT’s offices are strategically located in New York, London, Sydney, Detroit, San Francisco, Washington D.C. and Stockholm. For more information visit http://invnt.com/

Media contact:

Brea Carter
INVNT
+61-423-330-082
bcarter@invnt.com

Photo – https://mma.prnewswire.com/media/745920/Brea_Carter_Headshot.jpg

Bringing the “Beauty All Around” Theme, Honor 9i Aims to be the Style Icon in Indonesian Smartphone Industry

JAKARTA, Indonesia, Sept. 18, 2018 /PRNewswire/ — Today, Honor, the leading smartphone e-brand, officially introduced the new Honor 9i in front of over 300 media, KOLs, and fans in Jakarta, Indonesia. With the concept of “Beauty All Around”, this budget smartphone is equipped with a magnificent and upgraded mirrored glass design that will disturb the whole smartphone industry. The launching of Honor 9i that follows the overwhelming global market success of Honor 9 Lite and Honor 10 is a part of Honor’s strategy to become one of the top three smartphone brands in Indonesia in the next three years.

James Yang President of Honor Indonesia (on the left) and Chris Feng Global CEO of Shopee Group (on the right) announcing the price of Honor 9i in Indonesia

Looking beautiful both inside and out, Honor 9i is a style icon and the perfect device for capturing and sharing your life’s best moments with a 12-layer glass design with mirror-like effect, an outstanding 16MP front camera and the 13MP + 2MP dual rear camera. To enrich the user experience, Honor also embeds the latest technologies in order to deliver a flagship-like performance.

“As an innovative and trend-setting brand loved by Indonesia’s fun-loving, young consumers, Honor is committed to creating products that help our fans show their individuality and creativity,” said James Yang, President of Honor Indonesia. “It is important to Honor that we provide affordable products that amaze our customers. Honor 9i is a beautiful phone with peerless performance and we are certain our fans in Indonesia will enjoy its exciting new leading features.”

During the launch, Honor also announced its partnership with KLY Media Group as both companies have the same mission to serve the youth with information and creativity through the use of high innovative technology. “We choose to work with Honor Indonesia because of its ‘For the Brave’ slogan, which has been carried out by Honor through its products ever since its arrival in Indonesia. Honor is a young lifestyle co-creator, which meets our company purposes,” said Steve Christian, CEO of KLY Media Group. “As you may know, we have fashion media like Fimela.com, sports media like Bola.com, and entertainment media like Kapanlagi.com, all of which are targeted for the youth. It is our pleasure to cooperate with Honor Indonesia and together with Honor, we want to provide a better life to the youth.”

Aside from collaborating with KLY Media Group, Honor also have a special collaboration with Happa, a famous Indonesian designer with a well-established clothing brand, to create a special smartphone case for Honor 9i. “I was attracted by the design of Honor smartphone, I watched the launch of Honor 9 Lite and its glass back design is quite gorgeous which impressed me a lot. I also read the news about the beautiful Aurora glass design of Honor 10, which sets the new trend for smartphone design. This time I am inspired by the design and the special color, Robin Egg Blue, of Honor 9i, which made me decide to design a smartphone case for Honor 9i to make this beautiful smartphone more exquisite,” said Mel Ahyar, Co-Founder of Happa Official. “From my perspective, the design of Honor smartphones puts the youth at its heart, hence it makes every smartphone produced by Honor represents the youngster’s individual style.”

Furthermore, aside from KLY Media Group and Happa, Honor also values other business partners including VivaVideo, KwaiGo, Tantan, Bigolive, Liveme, and Nonolive. Honor believes the power of co-creation and desires to grow with all the business partners as well as achieve a great success together.

With its innovative devices and precise targeting strategy, Honor continues to lead the industry in its home market as the No. 1 smartphone e-brand in China, while expanding rapidly overseas, including Indonesia. The brand has achieved 150% increase year-on-year in international sales volume outside of China in the first half of 2018. In Indonesia, Honor just released its half year sales result with remarkable achievement by 100% monthly growth in the first half of 2018. In May this year, Honor surpassed Apple to become Russia’s No. 2 smartphone brand in terms of sales volume, after having placed a strong third for the prior 13 months. The brand is also the fastest growing smartphone vendor in India, with a 300% increase in sales volume and revenue in the first half of 2018.

Key Features of Honor 9i

Design – The fashion icon

Honor 9i is encased in a slim body sized to fit your hand and comes in a delightful range of stunningly colorful reflective glass designs. The device is crafted with 12 layers of 2.5D glass on both the front and back for a mirror-like effect.

The more compact design has a bigger, customizable Notch display. Its 5.84″ screen is set within a rounded body that would traditionally feature a 5.2″ screen. Consumers will be pleased to discover they can now switch freely between the bigger 19:9 Notch View and 18:9 FullView displays and still maintain a large field of vision while gaming or watching their favorite TV shows and movies.

Camera – The beauty magnifier

The 16MP ISO-enhanced front camera sets a new standard for taking selfies in low-lit environments. The 4-in-1 light fusion function intelligently enhances the sensitization, reducing image noise and producing clearer and, therefore, more attractive self-portraits.

The 13MP + 2MP dual-lens rear camera is enabled with Wide Aperture function and is supported by a suite of camera modes to record the wonderful moments in your daily life.

Performance – Beauty and the beast

The Kirin 659 Octa-Core processor and EMUI 8.0 system guarantees a smooth, consistent performance, supported by a strong 3GB/32GB storage and 4GB/64GB storage, meaning the possibilities are endless for users, whether they’re running multiple apps at once or playing high-performance games.

The Honor 9i also supports both face and fingerprint unlock, meaning you can open your phone without typing a password or needing to scan your fingerprint. Face Unlock is fast and convenient compared to other unlock methods and this new generation of multi-function fingerprint 4.0, unlocks your phone in 0.25 seconds.[1]

The Honor 9i will be available in two classic and beautiful colors, Midnight Black and Sapphire Blue, along with a special color Robin Egg Blue that will be launched in Indonesia in October 2018. During the launching event, James Yang, President of Honor Indonesia together with Chris Feng, the Global CEO of Shopee Group announced the official price, first sales date, and sales channel of Honor 9i. This smartphone will be available in the market starting from 12.00 PM on 20 September 2018, exclusively on Shopee with the price of IDR 2,599,000 for the 3+32 GB version and IDR 3,099,000 for the 4+64 GB version. On 20 September 2018, Honor will also hold “Honor Super Brand Day” to provide the consumer with special offerings of Honor 9Lite, Honor 7S, Honor 7A, Honor 7X, Honor10, as well as Honor View 10.

About Honor

Honor is a leading smartphone e-brand. In line with its slogan, “For the Brave”, the brand was created to meet the needs of digital natives through internet-optimized products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams. In doing this, Honor has set itself apart by showcasing its own bravery to do things differently and to take the steps needed to usher in the latest technologies and innovations for its customers.

For more information, please visit Honor online at www.hihonor.com or follow us on:

Honor Indonesia social media platforms:
https://www.facebook.com/HonorID/
https://twitter.com/Honor_Indonesia
https://www.instagram.com/honor_indonesia/

Honor global platforms:
https://www.facebook.com/honorglobal/
https://twitter.com/Honorglobal
https://www.instagram.com/honorglobal/
https://www.youtube.com/honorglobal

[1] Based on Honor laboratory testing.

Photo – https://mma.prnewswire.com/media/745928/Honor_9i_Launch_Event.jpg

‫هارد روك كافيه يفتتح أولى فروعه بمطار دبي الدولي حيث الموسيقى الراقية والمأكولات اللذيذة والملابس الأنيقة

  • من المقرر افتتاحه في نوفمبر 2018
  • أحدث إضافة إلى المفاهيم المتعلقة بالطعام ونمط الحياة في مطار دبي الدولي

دبي، الإمارات العربية المتحدة، 18سبتمبر 2018 – أنهت “مطارات دبي” اتفاقها مع “هارد روك إنترناشيونال” وشركائها الإقليميين الذين سيشهدون إطلاق باكورة سلسلة مطاعم “هارد روك كافيه” المقرر افتتاحه في أوائل شهر نوفمبر في “قاعة B”. سيضم الموقع الجديد مطعمًا مرخصًا وأطعمة معدة لتناولها بالخارج وفقرات ترفيه حية وهدايا تذكارية من موسيقى الروك ومتجرًا لبيع موسيقى الروك يزخر بمجموعة عالمية.

يُعد هارد روك إنترناشونال من أشهر العلامات التجارية في العالم إذ يشتهر بمنتجاته من الأزياء والموسيقى المتاحين الآن في مطار دبي الدولي في متجر لموسيقى الروك بالقرب من بوابة B27. كما يشتهر بتقديم تجارب لا تُنسى لتناول الطعام وأماكن لإقامة حفلات هارد روك حيث ستكمل البرنامج الموسيقى لمطار دبي الدولي التابع لسلسلة مطارات دبي.

ويضيف هذا المطعم مفهومًا جديدًا إلى سلسلة المفاهيم المتعلقة بالطعام الفاخر ونمط الحياة وسيقام في أكثر مطارات العالم ازدحامًا حيث يسعى جاهدًا لإسعاد المسافرين بتجارب ثرية وراقية وتحويل القاعات إلى مكان رائع مما يجعل المطار وجهة في حد ذاته.

وبهذه المناسبة قال يوجين باري، نائب الرئيس التنفيذي لشركة مطارات دبي: “نحن سعداء بإضافة هارد روك كافيه إلى قائمة تشغيل مطار دبي الدولي، إذ يتماشى تمامًا مع مطار يشتهر عالميًا بالمأكولات والمشروبات ومحلات التجزئة والموسيقى. يطبق هارد روك كافيه المعايير فيما يتعلق بربط الطعام اللذيذ بالموسيقى وهو عنصر أساسي في استراتيجيتنا لخلق تجربة مطار فريدة من نوعها”.

ومن جانبه قال أنيبال فرنانديز لوردن، نائب الرئيس لشؤون عمليات وتطوير الامتياز التجاري لشركة هارد روك إنترناشيونال “يتطلع هارد روك إلى افتتاح مقره الثاني في دبي بعد مرور عدة سنوات من العمل الناجح في هذه المدينة الشهيرة”. وأضاف “لم يكن بوسعنا إيجاد موقع أفضل من هذا لإهداء ذكريات رائعة للمسافرين عن واحدة من أشهر العلامات التجارية عالميًا في مجال الطعام والترفيه”.

ومنذ تأسيسها في عام 1971، أسهمت هارد روك في العديد من الأنشطة الخيرية في جميع أنحاء العالم، ومن ثم يأخذ هارد روك كافيه الجديد على عاتقه هذا الالتزام في السوق الذي يعمل بها. وفي كل مدينة من المدن التي يشغلها هارد روك، يضع الموظفون على رأس أولوياتهم أن يصبحوا شركاءً قيمين في المجتمع وذلك من خلال الأموال والأطعمة والمشروبات والسلع والجهود الإنسانية.

يقع هارد روك كافيه في مبنى الركاب 3 بوابة ب، مما يضيف إلى مجموعة مطار دبي الدولي الرائعة من العروض الترفيهية التي تضم أكثر من 100 خيار أمام الركاب لتناول الطعام وتلبي جميع الأذواق والميزانيات.

Contact:
Hannah Burden Hamer
Dubai Airports
corporate.communications@dubaiairports.ae
97145044394+

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/672af5c8-a8db-4150-b306-984484cd54c2

SALT Announces Largest Expansion to Date; Now in 80 Percent of the U.S., Totaling 10 International Territories

Increases International Exposure by 200 Percent

DENVER, Sept. 18, 2018 /PRNewswire/ — SALT, the world’s premiere provider of cryptocurrency collateralized Blockchain-Backed Loans™, today announces its most significant expansion to date, opening operations in 15 additional U.S. jurisdictions including New Jersey, Massachusetts, Washington and Texas, as well as an additional 7 territories including Brazil, Hong Kong, Switzerland, Bermuda, Vietnam, Puerto Rico and the United Arab Emirates. This rapid expansion of services comes on the heels of SALT’s 20-state expansion in August as the company approaches its goal of being fully operational in all 50 states.

As SALT continues its global expansion, its competitive offerings— including flexible loan terms, no origination fee, no prepayment fee, and no servicing fee or closing costs— enable the company to maintain its position as market leader “The number of cryptocurrency holders has already increased by more than 70 percent worldwide during the past year, which points to the potential of a dramatic increase in loan demand,” said Bill Sinclair, Interim President and CEO of SALT. “Given SALT is also one of the few companies that actually lends in fiat currency, we’re in a unique position to democratize loan access by providing a multi-faceted loan service to businesses and consumers across the world.”

This expansion and greater flexibility for borrowers supports SALT’s mission to not only increase loan access but to also grant its customers maximum utility of their assets. With more than 60 percent of cryptocurrency trading in international currencies, SALT seeks to continue increasing international exposure and providing its services to crypto holders across the globe. “Overall, it’s about providing more liquidity to the crypto-market,” Sinclair continued. “This is yet another leap forward in allowing both the banked and unbanked to gain access to traditional financial institutions through their blockchain assets.”

For more information on SALT’s continued expansion and services, including a full list of operational territories, see their recent blog post.

About SALT
SALT is the smart way to leverage blockchain assets—ingeniously linking cryptocurrency with traditional finance. Through its membership-based borrowing platform, SALT allows cryptocurrency holders to secure cash loans by collateralizing their blockchain assets. Simultaneously, its financial services provide opportunities for indirect involvement in this new asset class. The company is committed to advancing blockchain’s thriving ecosystem around the world. SALT has a user base of 70,000 and currently operates in 10 territories. Founded in 2016, SALT is headquartered in Denver, Colorado.

Please see www.Saltlending.com for additional information regarding products, restrictions, terms and conditions.

Contact: Maggie Shepherd, maggie.shepherd@edelman.com

Photo – https://mma.prnewswire.com/media/744886/Map_World_Sep11.jpg